Google+ for Social Media Marketing
Google + weighs in heavily in the Google search engine world and excellent for Social Media Marketing as a way to find and follow influential users. Many every day users question the validity of Google+ for their business. But, creating links that lie in the shade of Google search on a Google platform is not a bad strategy to follow; especially in light of creation of brand pages for Google+. This platform allows users to cultivate brand awareness among circles they might not have thought to target before.
Google+ is not made up of purely friends, as is the case with Facebook, business contacts on sites like LinkedIn or news microblogs like those on Twitter. Google+ is more like a group of colleagues interested in thought-leadership and technology. Google Plus integrates social services such as Google Profiles and Google Buzz, and also introduces new services branded as Circles, Hangouts and Sparks.